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Conversion · 5 min read

Follow-up Call-to-Action

Show an additional message, form, or product after someone saves an event.

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What it is

The call-to-action feature lets you invite users to take another action immediately after they save an event, such as subscribing to a newsletter, opening a product page, or completing a form.

It builds on an action the user has already completed, giving you a natural point for cross-promotion, additional information, or a simple thank-you message.

How you can benefit from it

A relevant follow-up can increase engagement and conversions while giving users a useful next step after the calendar save.

The message, design, and action are customizable, so the follow-up can match your brand and campaign goal.

How to get started with Add to Calendar PRO

Getting started is simple:

  1. Register: Start the trial without a credit card or subscription.
  2. Create an event: Configure the event and Add to Calendar Button for your website, app, or generated landing page.
  3. Add the CTA: Create it during event setup or later, choose its type and content, and let its style follow the Button design.
  4. Publish and test: Test the complete save and follow-up journey, then share the event through your channels.
  5. Monitor and optimize: Compare different CTA screens by creating templates and switching the active template for an event.